Kids fund launch annual toy appeal with Co-op stores in the Staffordshire Moorlands

November 24, 2015

The Werrington Young Persons Support Group aims to support hundreds more families this Christmastime as it launches its annual Kidz2Kidz toy appeal with Co-op food stores in the area.

In a bid to deliver a festive smile to disadvantaged children and those with incurable or life-limiting illnesses, the community group – which is supported by The Co-op, Wrights Pies and, Staffordshire Moorlands District Council (SMDC) - is appealing for the community to drop off a gift of a toy or money at one of more than 20 participating Co-op food stores in Stoke on Trent and the Staffordshire Moorlands up until Sunday, 13 December.

Chair of Kidz2Kidz, David Shaw, said:

“We never thought that our efforts would have achieved so much and we have to thank the community, our sponsors – The Co-op, Wrights Pies and SMDC - for their support and, our wonderful band of helpers who tirelessly bring the whole thing together.

“The generosity and kindness our community never ceases to amaze me and, by donating a toy or money – no matter how big or small – people really are helping to ensure that children and young people from local families in difficulty get to share something that most people take for granted at Christmas.”

Kenny Hadfield, Area Manager for The Co-operative food, said:

“It is heart-warming that so many people remember to think of others at this time of year. The Co-op is a community retailer and is pleased to once again team up with the Werrington Young Persons Support Group and its Kidz2Kidz Fund which appeals for members of the community to pop along to their local Co-op to drop off a gift which will make a real difference to a local child’s Christmas.”

For more information or to support the appeal, contact David Shaw by emailing



Andrew Torr
The Co-op Press Office
Tel: 07702 505 551