Marketing for tech startups
Learn how to market your software strategically for maximum impact, so you can easily attract customers!
The objective of this workshop is to explore marketing specifically from the point of view of tech startup founders that want to market their businesses effectively. We'll be looking at practical examples, tools, and websites to help you promote your business, and we'll be looking at marketing strategy and planning in detail.
Strategy is critical for startups and small businesses with limited money and time, so you can work efficiently, and avoid going round in circles. During the workshop you'll have plenty of time to ask questions, as we uncover a number of topics, including:
Marketing fundamentals and strategic marketing Marketing tactics Social media software and tools Methods to increase the visibility of your website online (SEO) Branding Writing good marketing copy Other tactics, strategies and best practices to help you market your tech business more successfully and attract more customers to your business!
K.N. Kukoyi will be leading the workshop. Kay is the author of 5 business books for entrepreneurs, including the Amazon international bestseller: "Don't Hire a Software Developer Until You Read this Book."
She will be drawing on her experience as a qualified marketer, and sharing the insights gained from reviewing the marketing practices of hundreds of tech startup businesses.
Join us and start working on an effective plan to promote your product and win new customers!