Win a WWF sea turtle adoption with Carlsberg

Win a WWF sea turtle adoption with Carlsberg

Carlsberg & WWF are working together to help protect UK ocean wildlife. For your chance to win one of 400 sea turtle adoptions, simply buy any pack of Carlsberg. To enter, visit

Full Terms and Conditions

Promoter: Carlsberg UK Limited, Marston's House, Brewery Road, Wolverhampton, England, WV1 4JT

Privacy Policy

  1. Your personal data (and, if you win a travel, experience or ticket prize for more than one person, the personal data of your guests) will be held by Carlsberg UK Limited (the "Promoter") and used only for the purpose of administering the promotion and publicising the winners in accordance with the terms and conditions relating to the promotion (“Terms and Conditions”). The Terms and Conditions are the legal basis for the Promoter's processing. If you do not provide your personal data, the Promoter cannot process your entry, enter you into the promotion or notify you if you are successful in accordance with its obligations under the Terms and Conditions. If your guest(s) do not provide their personal data, then the Promoter cannot include them in the prize.

  2. If you win a prize, then the Promoter will make your name and county available, as a winner, on the Promoter's website and/or to people requesting that information in accordance with the Terms and Conditions, in line with the Promoter's responsibilities under the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing. If you do not want your name made available, please inform us using the contact details in paragraph 6.

  3. If you win a prize described in the Terms and Conditions (or you are a guest of a prize winner), then the Promoter may ask you to sign a promotional release so that the Promoter may use your name, county and photographs or other recordings of you and your guests in connection with the prize in the Promoter's publicity concerning the promotion and its products, including on (or in) the Promoter's social media pages, websites, press releases and advertising.

  4. If you are not successful in winning a prize, the Promoter will delete your personal data promptly after the prizes have been awarded and distributed. If you are successful (or you are a guest of a prize winner), then the Promoter will not keep your personal data for any longer than it needs to, either to comply with the law or to fulfil its obligations to you and other third parties. To find out more, you can contact the Promoter using the contact details set out below.

  5. The Promoter will not disclose or share your personal data (or, if you are a winner, the personal the data of your guest(s)) with any third party other than those who are engaged by the Promoter to administer the competition and fulfil the prizes. In particular, the winners’ personal data will be shared with WWF-UK in order to administer and distribute the prizes. Your personal data (and, if you are a winner, the personal data of your guest(s)) may be sent to countries outside of the European Economic Area where the Promoter's (or its third parties') processing equipment is located in another country or where fulfilment of the prize happens in another country but the Promoter will ensure that any transfer happens in accordance with applicable law.

  6. Entrants (and winners' guests) have various rights with regard to their personal data which the Promoter holds about them:

a. a right to request a copy of that data;

b. a right to require that the Promoter erases your data (but note that this will automatically remove your entry from the promotion and, if you are a winner or a guest of a winner, will mean that you cannot receive or take up the prize);

c. a right to amend your data; and

d. the right to ask us to port (transfer) your data directly to you or another organisation. To exercise any of these rights, please write to You will need to make your request in writing, specifying the action that you want the Promoter to take and enclose proof of your identity.

7. If you believe that the Promoter is not treating your personal data in accordance with the law, you have a right to lodge a complaint with the Information Commissioner's Office. You can find more details at their website

Terms and Conditions


  1. This promotion is open to all persons aged 18 or over and resident in the United Kingdom, (excluding Northern Ireland and the Channel Islands), other than employees, and their immediate families, of Carlsberg UK Limited, their associated companies and anyone else professionally connected with this promotion.

  2. The Promoter reserves the right to verify the eligibility of entrants. The Promoter may require such information as it considers reasonably necessary for this purpose and a prize may be withheld until the Promoter is satisfied with the verification.

How to Enter

3. You will require internet access to enter the promotion.

4. To enter the promotion you must:

a) purchase one pack of Carlsberg Danish Pilsner or Carlsberg Export of any size from a participating Co-op store (each a Store); and

b) insert the information required at (Landing Page) and retain the receipt you obtained when purchasing the Product at a Store (Receipt) as proof of purchase until at least 25 May 2021.

5. The instructions provided at the point of entry form part of the terms and conditions of this promotion. In the event of a conflict, these terms and conditions take precedence.

6. The promotion starts at 00:00 on 28 April 2021. All entries must be received by the Promoter before the promotion closes at 23:59 on 10 May 2021 (Closing Date). The Promoter accepts no responsibility for entries or Receipts that are lost, delayed, corrupted or not received by the Closing Date for any reason. Proof of sending shall not be deemed to be proof of receipt.

7. One entry per person and one entry per household. Entries not complying with these terms and conditions will be invalid.


8. There are 400 prizes in total with each prize consisting of one WWF Adoption Pack allowing the winners to adopt a turtle for one year (Adoption Pack).

9. Unless otherwise stated, any expenses incurred by the winners in the general use and/or enjoyment of the Prize, are the sole responsibility of the winner.

10. The Promoter reserves the right to substitute an alternative prize of at least equal value if circumstances make this necessary.

11. If a prize is declined, or the winner cannot take up a prize or does not claim the prize within 14 days of notification from the Promoter that they have won, the prize will be forfeited and a replacement winner may be drawn at the Promoter’s sole discretion. The Promoter will not be responsible for any inability of a winner to take up the specified prize.

12. Each prize is non-transferable and no cash or other alternative will be offered. It is the responsibility of the winner to ensure that the Prize is redeemed within its use by date.

13. The Promoter will provide WWF-UK with the name and contact details of each winner to allow WWF-UK to administer and register the Adoption Pack.

Selection of Winners

14. The winners will be the 400 entrants drawn at random from all eligible entries by a computer process that produces verifiably random results after the Closing Date and will be contacted by 23:59 on 25 May 2021 using the details provided to enter the promotion.

15. If you need to amend the contact details you provided to enter the promotion you can write to For more information on how to amend your information, please see paragraph 6 of the Privacy Policy.

16. To obtain the name and county of the winner, please send a stamped addressed envelope to Carlsberg WWF Adopt an Animal Promotion, Jacobsen House, 140 Bridge St, Cotton End, Northampton NN1 1QG within three months of the Closing Date.


17. The Promoter reserves the right to suspend, cancel or amend the promotion and / or revise these terms and conditions at any time without giving prior notice and, by continuing to take part in the promotion subsequent to any revision, entrants shall be deemed to have agreed to the amended terms.

18. The Promoter may, in its sole discretion, disqualify entries deemed to be non-compliant with these terms and conditions or if it has any reason to believe that efforts have been made to distort the competitive process or spirit of the promotion. This includes any individual found to be attempting to circumvent this clause by tampering with the operation of the promotion, setting up multiple accounts or using multiple identities. No bulk, consumer group or third party entries will be accepted. The Promoter’s decision as to any aspect of this promotion is final. No correspondence will be entered into.

19. Entry into this promotion is deemed acceptance of these terms and conditions.

20. If any provision of these terms and conditions is held invalid, such invalidity shall not affect the enforceability of any other provisions not held to be invalid.

21. This promotion and all issues arising out of it shall be governed in accordance with English law and is subject to the exclusive jurisdiction of the English courts.

Short Form Terms and Conditions for Promotional Materials
Open to UK residents (excl. N.Ireland and Channel Islands) age 18+. One entry per person and one entry per household. Entrants must have internet access. To enter purchase a pack of Carlsberg Pilsner or Carlsberg Export at a participating Co-op store and visit to enter your details and upload your TXN number from your receipt. The prizes are 400 WWF Animal Adoption Packs which allow a turtle to be adopted for one year. The promotion begins on 28 April 2021 and ends on 10 May 2021 (Closing Date). The winner will be drawn at random from all eligible entrants.

Carlsberg UK Limited is giving £36 per entry to the Promotion up to a maximum donation of £14,400 to WWF-UK (registered charity no. 1081247 in England and Wales & SC03953 in Scotland) through animal adoptions in connection with the Animal Adoption promotion held in participating Co-Op stores between 28.04.21 and 10.05.21 (Promotion). For full details visit

Full T&C's and privacy policy available at

Promoter: Carlsberg UK Limited a company registered in England and Wales with company no. 00078439 and registered office address at, Marston's House, Brewery Road, Wolverhampton, England, WV1 4JT

Please drink responsibly. for the facts.

Carlsberg UK Limited is giving £36 per entry to the Promotion up to a maximum donation of £14,400 to WWF-UK (registered charity no. 1081247 in England and Wales & SC03953 in Scotland) through animal adoptions in connection with the Animal Adoption promotion held in participating Co-Op stores between 28.04.21 and 18.05.21 (Promotion).